We are going to dive into these questions using a sales perspective to diagnose the company’s fitness and create stronger partnerships between marketing, product, client services and finance. The analytics examined below are designed to evaluate scalability and the customer lifecycle. Aiming to improve your go-to market strategy and drive long term growth.
How many times have you listened to the same sales meeting where you run through the pipeline only to hear sales executives put a new coat of paint on deals they have been talking about for months? It’s probably safe to assume everyone else on the call is checking their phones waiting for their five seconds of fame. And more than likely your sales leader is having one-on-one conversations with each rep as they run through the pipeline. It’s time to change this status quo.